CREATEÂ A CULTURE OF INSIGHT
Data Driven Strategy & Culture Design
OUTSIDE GUIDANCE TO HELP THE INSIDE IDEAS
A independent partner to help you move towards a culture of insight and ideas
FOR THE DATA RICH, BUT INSIGHT POOR
Overwhelmed with data, tools, charts and reports is not being data-driven.
Make the shift from having all the data, to having the right conversations.
We offer the following services to team or department leads who want to change their data culture.
DIAGNOSE: ORGANISATIONAL INSIGHT MAPS
Get a diagnosis of how insights travel through your teams, practices and technology. Identify where they pinch points are and paths to resolution.
Teams or Organisation of 10 - 50 people
When you're planning for change
4 - 8 weeks
DESIGN: DATA CULTURE DESIGN + TEST PACK
Define what kind of Data Culture your team currently operates in and what can be done to evolve it. Test the new culture over a 4-6 week period to optimise before implementation.
Teams or Organisation greater than 50 people
When your implementing change
8 -12 weeks
DEVELOP: DEEPER SOFTÂ SKILLS FOR INSIGHT
Insight are so much more than numbers and research. It's also the ability of the team to 'intuit' from that that information. To do that, we need to tap into what makes us humans, not robots.
Teams / Cohorts of up to 20
$6 - 8K for teams
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Individuals for coaching
$1 - 2K for individuals
HOW INJECT DATA EXPERTISEÂ OVERNIGHT
No recruitment. No onboarding. No learning on the job.
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Inject skill and experience overnight and i'll work into your existing flow of work, not add to it.
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We'll use real projects, real stakes, real outcomes to create the positive changes.
1. Decide if you want to
Diagnose the data problem
Design a new data culture
Develop your team
2. We have a chat to design the engagement and what key outcomes you're looking for
3. We get started. Bring me into your systems and introduce me to the key people, and i'll take it from there.
TONY CLEMENT
20 years in data driven marketing and working with high performance cultures working in USA, UK and Australia.
My goal is to help companies who care about data, strategy, ideas and the power it gives teams to have a more fulfilling experience at a work. My professional background spans strategy, analytics, business intelligence, branding, marketing, communications, research, product management and business planning.
My personal background includes teaching mindfulness, breath-work, Yoga, leading men's groups, couselling and competing in Brazilian Jiu-Jitsu.
I bring everything I can to each situation to help improve the overall outcome.
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OUR CLIENTS
Who We’ve Worked With
MARS INC.
A portfolio of brands breaking down silos and using data to create bridges based on strategy and outcomes that help the entire business grow.
IBM
Designing a way of working for an emerging capability in marketing for IBM global. Identifying objectives in the company and connecting them to team strategy via rituals, art and skill development.
PHILLIP MORRIS
Partnered with global digital marketing team to design their internal proposition, way of working and how to demonstrate a digital first culture.
DB SCHENKER
Coaching internal analytics teams on how to turn their reports into stories that inspire clarity and decision making in the business.
LEO BURNETT
Consulting the Strategy team on how to develop their deeper internal skills of finding insight for solving business problems with creative solutions, in what can be a highly complex environment.
BIG SPACESHIP
Designed the analytics and data science team, culture and operating model that drove the agency to 10x growth in 2 years.